HOW IT WORKS · THREE EASY STEPS
A stress-free process.
Let us do the work.
We don't quote, scope, or estimate. You simply choose a package, submit your content, and we build it. That's it.
Choose a package
Two packages. The Launch is for new stores: brands starting fresh or migrating from another platform. The Refresh is for brands with an existing Shopify store that needs a proper redesign. Both are fixed price. Both are delivered in two weeks.
Add-ons are available at fixed prices for things like policy writing, product descriptions, and email flow setup.
See packages →Submit your content
After purchase you'll receive a content brief: a short, structured form that walks you through exactly what we need. Brand assets, product information, any copy you've written, and the template you've chosen. One form. One folder. Nothing complicated.
The two-week clock starts from the moment your content is signed off as complete. Not from purchase.
Go live
Within two weeks of content sign-off, your store is built, tested, and ready. You'll receive a video walkthrough showing you how to manage it, and two weeks of post-launch support for any questions. The store and the Shopify account are yours.
One round of revisions is included. Additional revision rounds available at $200 CAD.
SCOPE
What every build
includes.
- Theme customization, configured to your brand
- Your brand's content, font and colours applied throughout
- Up to 30 products uploaded or refreshed
- Store-level SEO foundations
- Standard pages (Home, Product, Collection, About, Contact, Shipping, Returns)
- One round of revisions
- Two weeks post-launch support
CONTENT BRIEF
What you'll need
to prepare.
We send a full content brief after purchase. Here's a rough overview.
You don't need finished website copy for most of the site.
- 01 Your logo files (SVG or high-resolution PNG preferred)
- 02 Brand colours and fonts if you have them
- 03 Product images, at least one clean image per product (if you need products setting up)
- 04 Product titles, pricing, and any variants (if you need products setting up)
- 05 At least three landscape images for desktop hero sections (minimum 2000px wide)
- 06 At least three portrait images for mobile sections
- 07 A short paragraph about your brand for the About page
- 08 Any existing policies (or we can write them as an add-on)
TIMELINE
How the timeline
works.
Purchase your package and receive your content brief. Once you submit your content, we'll review it within two business days and confirm your start date. From your confirmed start date, your store is live within 14 days.
We run a maximum of four projects at any one time. If slots are full when you purchase, your content brief will note the next available start date.
FAQ · PROCESS QUESTIONS
Questions about the process.
How does the process actually work?
You choose a package and purchase directly on the site. After purchase you'll receive a content brief, a structured form that walks you through exactly what we need. Once you submit your content, we'll review it within two business days, and confirm your start date. From there, your store is built and live within 14 days.
When does the two-week clock start?
From content sign-off, not from purchase. The clock starts when we've confirmed that everything we need has been received and meets our requirements.
Do you do the copywriting?
We shape the homepage and supporting sections from information you provide about your brand. You write the About page and product descriptions, or purchase those as add-ons.
Is the store mine after launch?
Completely. You own the Shopify account, the store, and all the content. There's no lock-in and no ongoing fees from us unless you choose The Line (our ongoing support package).